redyaris
05-17-2007, 08:50 PM
http://www.ajc.com/business/content/shared-gen/ap/Finance_General/Japan_Toyota_Priciest_Hybrid.html
Toyota Unveils Its Priciest Hybrid
By YURI KAGEYAMA
AP Business Writer
'TOKYO — Toyota's commitment to hybrid automobiles was on full display Thursday when it unveiled its most expensive gasoline-electric vehicle yet — the $124,000 luxury sedan Lexus LS.
Executives at Japan's No. 1 automaker are fully convinced that hybrid cars are the way of the future. And they're betting that growing consumer concern about the environment — and higher gas prices — will lure even wealthy buyers to the new model, which went on sale Thursday in Japan for 15 million yen and will arrive later elsewhere. :cool:
Toyota Unveils Its Priciest Hybrid
By YURI KAGEYAMA
AP Business Writer
'TOKYO — Toyota's commitment to hybrid automobiles was on full display Thursday when it unveiled its most expensive gasoline-electric vehicle yet — the $124,000 luxury sedan Lexus LS.
Executives at Japan's No. 1 automaker are fully convinced that hybrid cars are the way of the future. And they're betting that growing consumer concern about the environment — and higher gas prices — will lure even wealthy buyers to the new model, which went on sale Thursday in Japan for 15 million yen and will arrive later elsewhere. :cool: