May 2010 Yaris Sales: Way down - Toyota Yaris Forums

Thirty-Nine · 06-02-2010, 06:42 PM

The Yaris did not have a good month in may: Sales were down more than 58% compared to May 2009—the most out of any subcompact sold in the U.S. The good news is it's still the fourth best-selling subcompact in the U.S., selling more than 20,000 vehicles thus far.

1. Versa (47,775)
2. Accent (22,463)
3. Soul (22,208)
4. Yaris (20,577)
5. Fit (19,374)

http://www.subcompactculture.com/201...act-sales.html

Billiam · 06-02-2010, 08:53 PM

Not that it matters to me....but wait until gas is back to $4+ per gallon and we'll see what happens.

Kal-El · 06-03-2010, 12:55 AM

It's hard to figure out why Yaris sales have slid so sharply.

Possible reasons:

- Gas is holding steady at a relatively low price
- The Yaris is 4 years old but then again so isn't Accent and Versa
- Mediocre car reviews
- Other models can be had for less
- Most people just pay a bit more and jump into the Corolla

I can't believe the Soul has shot up to #3. Although it's placement in this segment is a bit inaccurate. The Soul is slotted more so between the Scion xD and xB rather than the basic sub-compacts. Plus it's tall wagon body style doesn't compete with sub-compact sedans or even Yaris-like hatches. Regardless, I thought it would be more of a niche vehicle, but it has gone full mainstream. It's making Scion sales look pretty bad.

yarisugi · 06-03-2010, 02:07 AM

- The Yaris is one ugly car nobody wants to own. ;)

atomsareenough · 06-03-2010, 02:31 AM

I was one of the 20,577!

sickpuppy1 · 06-03-2010, 08:37 AM

Whens the last time you saw an ad for the Yaris on TV or magazine ad? Toyota seems to depend totally on drive by or on the street advertising for it. Everyone has cutesy/fartsy ads for theirs, not Toyota............

Zaphod · 06-03-2010, 08:49 AM

I see even more people driving them in St. Louis now.

I mostly notice the hatchback though I must admit.

MUSKOKA800 · 06-03-2010, 09:04 AM

Here in the GTA I just keep seeing more and more. Yesterday I stopped at a light with 2 other Yarii.
That said, this morning I was sandwiched between two Venza.
Lot's of Accents here (dirt cheap). Not much Soul. A few Fit but it's likely too pricey to compete in these segment. A Civic is about the same price, is larger, sportier looking and gets similar mileage.

RacerFreakXXX · 06-03-2010, 09:14 AM

Basically it comes down to bang for buck, with the Accent and Versa you get a lot more that you pay for than on a Yaris or Fit. Most people care more about space and need power windows, ect. I think you pay about 16k for power everything on the Yaris and Fit, where the Accent & Versa are about 14k for power everything.

Yaris Hilton · 06-03-2010, 11:47 AM

Well, I've got mine and expect to keep it a long time. How many Yarises they sell now really doesn't concern me. I'm not trying to evangelize a Yaris cult or anything.

bronsin · 06-03-2010, 01:43 PM

Just proves one thing I always said "IQs have dropped sharply!"

toad · 06-03-2010, 02:34 PM

it's not just the yaris - it's toyota in general. i read in the paper today that most every automobile manufacturer had double-digit percentage sales increases over may of last year - except toyota whose increase was at 6.7%. due to the 'smear campaign' toyota has been offering incentives, but consumers have a lot of choices out there right now.

Hershey · 06-03-2010, 03:00 PM

sales likely to drop more when the FIESTA and MAZDA 2 arrive .

Kal-El · 06-03-2010, 03:49 PM

Quote:

Originally Posted by Hershey

sales likely to drop more when the FIESTA and MAZDA 2 arrive .

That's for sure, at least until the new Yaris comes out.

I'm fully expecting the Fiesta to become #1 virtually right away.

It has the highest mpg, the best interior, very nice styling, and Ford's new top notch quality. It can't lose.

jpmck03 · 06-03-2010, 05:44 PM

The real question is: "People buy Kia Souls?"

That about sums up my opinion of them.

atomsareenough · 06-03-2010, 08:23 PM

Quote:

Originally Posted by Kal-El

That's for sure, at least until the new Yaris comes out.

I'm fully expecting the Fiesta to become #1 virtually right away.

It has the highest mpg, the best interior, very nice styling, and Ford's new top notch quality. It can't lose.

Well, maybe I'm not typical, but... I really wanted a Fiesta, but it would've cost me about $3K more than the Yaris did, and with Toyota's 0%/60 month deal, it was almost a no-brainer to get the Yaris instead.

Dec24th · 06-04-2010, 12:06 AM

Quote:

Originally Posted by jpmck03

The real question is: "People buy Kia Souls?"

That about sums up my opinion of them.

I actually like the look of the Kia Soul. But I love my Yaris!

Yaris Hilton · 06-04-2010, 01:17 AM

The KIA Soul is a lot cuter than the Scion boxes or the Nissan Cube. But that's not saying much for it.

06-03-2010, 08:37 AM	#6
sickpuppy1 Drives: 2010 Yaris Sedan Join Date: Feb 2010 Location: Kansas Posts: 871	Whens the last time you saw an ad for the Yaris on TV or magazine ad? Toyota seems to depend totally on drive by or on the street advertising for it. Everyone has cutesy/fartsy ads for theirs, not Toyota............ __________________

06-03-2010, 09:04 AM	#8
MUSKOKA800 Drives: Scion FRS RS2, ‘21 Crosstrek Join Date: Oct 2008 Location: Chatham, Ontario, Canada Posts: 1,729	Here in the GTA I just keep seeing more and more. Yesterday I stopped at a light with 2 other Yarii. That said, this morning I was sandwiched between two Venza. Lot's of Accents here (dirt cheap). Not much Soul. A few Fit but it's likely too pricey to compete in these segment. A Civic is about the same price, is larger, sportier looking and gets similar mileage. __________________ TRD Upgrades: 18" Wheels wrapped in 215/35/18 PZero's, Sportivo Shocks/Struts, Lowering Springs, Swaybar, Axle-Back Exhaust, Oil Cap, Rad Cap, Signage. Aftermarket Goodies: Piggies SS, K&N Drop-In, Blitz S/C, DC Header, NST Pulley) Toyota Options/Accessories: Sport Pedal Covers, Sport Shift Knob, Ipod Interface, Summer Mats, Winter Mats, Cruise Control, Auto-Dim Mirror, Echo steelies with winter boots.

06-03-2010, 09:14 AM	#9
RacerFreakXXX JDM Fred View User's Garage Drives: 06 Mazda Miata Join Date: Oct 2008 Location: Somers NY Posts: 787	Basically it comes down to bang for buck, with the Accent and Versa you get a lot more that you pay for than on a Yaris or Fit. Most people care more about space and need power windows, ect. I think you pay about 16k for power everything on the Yaris and Fit, where the Accent & Versa are about 14k for power everything. __________________ 1990 Mazda Miata... I miss my Yaris

06-03-2010, 05:44 PM	#15
jpmck03 View User's Garage Drives: 2025 GR86 Join Date: Jan 2010 Location: USA Posts: 893	The real question is: "People buy Kia Souls?" That about sums up my opinion of them. __________________ my {(retired) ride} - {mi ssk: review, diy} - {mi lw cp: review, diy} - {foglight install} - {painted emblem: experiment, diy}

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06-02-2010, 06:42 PM	#1
Thirty-Nine Small cars are a big deal View User's Garage Drives: 2007 Yaris Liftback Join Date: Feb 2006 Location: Portland, OR Posts: 3,144	May 2010 Yaris Sales: Way down The Yaris did not have a good month in may: Sales were down more than 58% compared to May 2009—the most out of any subcompact sold in the U.S. The good news is it's still the fourth best-selling subcompact in the U.S., selling more than 20,000 vehicles thus far. 1. Versa (47,775) 2. Accent (22,463) 3. Soul (22,208) 4. Yaris (20,577) 5. Fit (19,374) http://www.subcompactculture.com/201...act-sales.html __________________ Subcompact Culture: The Small car blog

06-02-2010, 08:53 PM	#2
Billiam View User's Garage Drives: '10 White Yaris 4D LB Join Date: Mar 2010 Location: USA Posts: 575	Not that it matters to me....but wait until gas is back to $4+ per gallon and we'll see what happens.

06-03-2010, 12:55 AM	#3
Kal-El Drives: 07 Yaris S Sedan 5-Speed Join Date: Oct 2008 Location: Massachusetts Posts: 2,179	It's hard to figure out why Yaris sales have slid so sharply. Possible reasons: - Gas is holding steady at a relatively low price - The Yaris is 4 years old but then again so isn't Accent and Versa - Mediocre car reviews - Other models can be had for less - Most people just pay a bit more and jump into the Corolla I can't believe the Soul has shot up to #3. Although it's placement in this segment is a bit inaccurate. The Soul is slotted more so between the Scion xD and xB rather than the basic sub-compacts. Plus it's tall wagon body style doesn't compete with sub-compact sedans or even Yaris-like hatches. Regardless, I thought it would be more of a niche vehicle, but it has gone full mainstream. It's making Scion sales look pretty bad.

06-03-2010, 02:07 AM	#4
yarisugi やりすぎだ～ View User's Garage Drives: Me: Nuts: Join Date: Nov 2008 Location: ハワイ Posts: 2,041	- The Yaris is one ugly car nobody wants to own. ;)

06-03-2010, 02:31 AM	#5
atomsareenough Drives: 2010 Yaris 3-door LB (MT) Join Date: May 2010 Location: Bay Area, CA Posts: 15	I was one of the 20,577!

06-03-2010, 08:49 AM	#7
Zaphod Drives: Big Yellow Join Date: May 2009 Location: Somewhere in the vacinity of Betelgeuse Posts: 179	I see even more people driving them in St. Louis now. I mostly notice the hatchback though I must admit.

06-03-2010, 11:47 AM	#10
Yaris Hilton Half a Bubble Off Plumb Drives: 2009 Yaris Sedan Join Date: Mar 2009 Location: Bristol, Tennessee, USA Posts: 1,593	Well, I've got mine and expect to keep it a long time. How many Yarises they sell now really doesn't concern me. I'm not trying to evangelize a Yaris cult or anything.

06-03-2010, 01:43 PM	#11
bronsin Drives: 2009 Base Hatch 2 Dr Auto Join Date: Dec 2008 Location: nj Posts: 4,792	Just proves one thing I always said "IQs have dropped sharply!"

06-03-2010, 02:34 PM	#12
toad Drives: street-legal go-kart Join Date: Oct 2008 Location: bowser's castle Posts: 627	it's not just the yaris - it's toyota in general. i read in the paper today that most every automobile manufacturer had double-digit percentage sales increases over may of last year - except toyota whose increase was at 6.7%. due to the 'smear campaign' toyota has been offering incentives, but consumers have a lot of choices out there right now.

06-03-2010, 03:00 PM	#13
Hershey Drives: 08 Yaris sedan auto / Fit auto Join Date: Oct 2009 Location: northeast Posts: 2,897	sales likely to drop more when the FIESTA and MAZDA 2 arrive .

06-04-2010, 01:17 AM	#18
Yaris Hilton Half a Bubble Off Plumb Drives: 2009 Yaris Sedan Join Date: Mar 2009 Location: Bristol, Tennessee, USA Posts: 1,593	The KIA Soul is a lot cuter than the Scion boxes or the Nissan Cube. But that's not saying much for it.

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