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Old 05-14-2006, 10:48 PM   #22
corey415
 
Drives: 95 Integra
Join Date: Feb 2006
Location: San Fran, CA
Posts: 58
It is true that the cheaper the vehicle, the smaller the margin. Almost all of the subcompacts in the states will not be volume sellers either.

However, most subcompacts buyers eventually step up to larger, more expensive car(s) from the same company. It's an easy way to start brand loyalty.
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