Yaris sales have completely tanked

[roxy1]

Originally Posted by Flipper_1938

Actually, smaller cars need more volume to make money since there is not as much profit built into the price of the car. The car still requires the same amount of tooling to manufacture the car (same number of unique stamping dies required to stamp out panels). Flexible weld cells can help spread assembly equipment costs to other vehicles, but nobody is making any money on small cars at these volumes.

true, subcompacts make much less profit for the automakers, but they make some money. for some its about building the brand and meeting certain standards. as attitudes shift, most of the automakers are well prepared to take on the ever increasing demand for these smaller cars.

Toyota is one of the few that seems to have lost interest in this segment.