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Old 08-14-2012, 03:02 PM   #5
DebbyM46227
 
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Drives: 2017 Yaris IA, Pulse Red, Auto
Join Date: Jun 2010
Location: Indianapolis
Posts: 538
Quote:
Originally Posted by otterhere View Post
I'm beginning to think the Yaris will be Toyota's FAIL car; why do you never see it advertised in commercials or print?
The salesman told me they don't spend money on advertising here in the USA because it's basically like a "loss leader" at the grocery store...just to get buyer in the door, hopefully a young buyer who will stick with Toyota the rest of his/her life. There's not as much mark-up on a Yaris.
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