June '15 Yaris Sales: Up

[nookandcrannycar]

^^^^^ I imagine either very few that are 'stuck' re price (no incentives, as you mentioned.....and possibly with a PAC sticker)....or zero.

[Kaotic Lazagna]

Originally Posted by ABSPLASTIC

Bro! How you been?! Sorry to threadjack, but I have not seen your screen name in ages! lol

Been alright. Yeah, I stopped posting well before I traded in the Yaris. lol

Originally Posted by nookandcrannycar

How many Yari do you have in stock ?

Originally Posted by nookandcrannycar

^^^^^ I imagine either very few that are 'stuck' re price (no incentives, as you mentioned.....and possibly with a PAC sticker)....or zero.

We have one, and it's been there for a long time. We don't do addendums on our cars like other dealerships. We may have a couple that have aftermarket leather in them, but we need to have something in stock to show what that would look like.

[Thirty-Nine]

Originally Posted by Kaotic Lazagna

We have one, and it's been there for a long time. We don't do addendums on our cars like other dealerships. We may have a couple that have aftermarket leather in them, but we need to have something in stock to show what that would look like.

I don't have to tell you, but there isn't much profit in a Yaris for the dealership. Not much incentive to move it, eh?

[Kalispel]

Originally Posted by Thirty-Nine

I don't have to tell you, but there isn't much profit in a Yaris for the dealership. Not much incentive to move it, eh?

Yeah, when I recently tried the only dealer in Phoenix that has a White 2015 Yaris SE (automatic) available, they wouldn't budge off of MSRP, offer a few cheap accessory incentives, or anything. The salesperson was robotic to the point of being comical and seemed to care less whether I bought the Yaris or not.

I will post a rundown of my White 2015 Yaris SE purchase journey in about a week or two, after I receive shipment of the car from out-of-state.

[BLKHILLSGUY]

Originally Posted by Kalispel

Yeah, when I recently tried the only dealer in Phoenix that has a White 2015 Yaris SE (automatic) available, they wouldn't budge off of MSRP, offer a few cheap accessory incentives, or anything. The salesperson was robotic to the point of being comical and seemed to care less whether I bought the Yaris or not.

I will post a rundown of my White 2015 Yaris SE purchase journey in about a week or two, after I receive shipment of the car from out-of-state.

I've had no problem finding an influx of automatic SE versions, but a manual, and white is harder than hell.

[Kalispel]

Originally Posted by BLKHILLSGUY

I've had no problem finding an influx of automatic SE versions, but a manual, and white is harder than hell.

Last I checked carguru.com & Autotrader.com only had TWO white 2015 manual SE models listed for the entire USA - one in CO & one in CA.

The good news is that I snagged the one in CO this week & it will be delivered to me here in AZ in about a week or two. I ditched a really good deal on a white SE automatic at the last minute this week to get it. I figure this will likely be my last chance to enjoy a manual before age will begin to make it impractical (I'm 50 now). So, assuming my new Yaris doesn't outlive me, my next car will be an automatic.

[BLKHILLSGUY]

Originally Posted by Thirty-Nine

I don't have to tell you, but there isn't much profit in a Yaris for the dealership. Not much incentive to move it, eh?

Pretty much the same way with any economy car. But you already know that. I'm sure it's the same way with the Versa Notes, and Chevy Sparks.

[Kaotic Lazagna]

Originally Posted by Thirty-Nine

I don't have to tell you, but there isn't much profit in a Yaris for the dealership. Not much incentive to move it, eh?

Nope. Profit margin is probably 500-600 bucks? And since we discount all of our car already, my dealership only makes 100-200 bucks on a Yaris.

Toyota had incentives on the Yaris two months ago, iirc. Still, no one bought.

[Kalispel]

Originally Posted by Kaotic Lazagna

Nope. Profit margin is probably 500-600 bucks? And since we discount all of our car already, my dealership only makes 100-200 bucks on a Yaris.

Toyota had incentives on the Yaris two months ago, iirc. Still, no one bought.

In the U.S. Market. the Yaris is just stuck in a tough niche, and it doesn't help that Toyota treats it like "a red-headed-stepchild". Plus, many consumers have fallen for the fallacy that "latest tech" (such as a CVT) is better, despite the fact that it tends to lead to less reliability and/or more-expensive repairs -even if it might squeeze out an extra 1-3 MPG .

People in this segment shopping on a price/value basis, tend to head to the Nissan Versa. People shopping in this segment on a hype/recognition basis, read the fawning, biased reviews of the Honda Fit, and head in that direction (despite numerous recalls, super-ugly design, Mexico-origins, etc.). People looking for "hot hatches" tend to gravitate towards performance versions of the Ford Focus or certain European offerings. Toyota shoppers in this segment are herded towards the Corolla or the lower Prius models at nearly the same price-point as the Yaris after incentives.

The Yaris ends up being an completely overlooked sleeper, and it doesn't help probably that Toyota refuses to 'update' the automatic transmission in the USA to match some of its offshore versions of the car, or that they use the same 106HP engine in the SE, when something as simple as a 125-135hp engine would give it a LOT more buzz/interest among those people looking for a "sporty hatchback".

It just all boils down to a tough segment of the Market, and the fact that Toyota (or Mazda for that matter) isn't willing to put subcompacts like the Yaris (or Mazda2) into this market with the same level of commitment and attractive features as they are in other countries (or in Japan itself). We are an afterthought market when it comes to subcompacts and Japanese manufacturers in general, and it probably doesn't help that most Americans simply do not like really small cars, or hatchbacks in general (without something adding into the mix like high hybrid MPG numbers).

[BLKHILLSGUY]

Originally Posted by Kalispel

In the U.S. Market. the Yaris is just stuck in a tough niche, and it doesn't help that Toyota treats it like "a red-headed-stepchild". Plus, many consumers have fallen for the fallacy that "latest tech" (such as a CVT) is better, despite the fact that it tends to lead to less reliability and/or more-expensive repairs -even if it might squeeze out an extra 1-3 MPG .

People in this segment shopping on a price/value basis, tend to head to the Nissan Versa. People shopping in this segment on a hype/recognition basis, read the fawning, biased reviews of the Honda Fit, and head in that direction (despite numerous recalls, super-ugly design, Mexico-origins, etc.). People looking for "hot hatches" tend to gravitate towards performance versions of the Ford Focus or certain European offerings. Toyota shoppers in this segment are herded towards the Corolla or the lower Prius models at nearly the same price-point as the Yaris after incentives.

The Yaris ends up being an completely overlooked sleeper, and it doesn't help probably that Toyota refuses to 'update' the automatic transmission in the USA to match some of its offshore versions of the car, or that they use the same 106HP engine in the SE, when something as simple as a 125-135hp engine would give it a LOT more buzz/interest among those people looking for a "sporty hatchback".

It just all boils down to a tough segment of the Market, and the fact that Toyota (or Mazda for that matter) isn't willing to put subcompacts like the Yaris (or Mazda2) into this market with the same level of commitment and attractive features as they are in other countries (or in Japan itself). We are an afterthought market when it comes to subcompacts and Japanese manufacturers in general, and it probably doesn't help that most Americans simply do not like really small cars, or hatchbacks in general (without something adding into the mix like high hybrid MPG numbers).

Totally agree AND Americans have been spoiled with cheap gas for a LONG time, while other countries don't get that. When gas goes back up to $4+ nationwide(not just CA) a lot of Americans are going to be in a world of hurt with their monster trucks and SUV's. I'd like a new Tacoma, but I want a cheaper vehicle with decent gas mileage. It also needs to be a hatchback. So the Corolla is a no go. The Prius is hideous. Always has been. Thus the Yaris is right up my alley. And you can't beat the reliability and quality, even if it is pretty spartan and basic. Sometimes simple is good. At least it is for me the older I get. I'll be 40 in November, and I'm tired of huge expenses and complexity.