D4D Diesel for USA? - Toyota Yaris Forums

Lewis · 01-24-2011, 09:02 AM

Realistically the Japanese may have a point. Most Americans would never accept the Yaris as a family car and therefore would be unwilling to pay a family car price for what a Euro spec Yaris would cost. So we get the cheap decontented one. All the manufacturers seem to have concluded that about the USA market- look at the new "improved" $15,000 Jetta.

It may well take the same $9/gallon gas (which we all hope is well into the future) to get people over here to pay $20,000 for a nicely equipped diesel Yaris. Even Mini which seems to be able to command those kind of prices for a small car hasn't brought over their diesel model.

I think we can all thank Oldsmobile for ruining the reputation of diesel car engines here in the USA. Most Americans probably think diesel engines are inferior so why pay more for something that they think is worse?

Education is expensive but ignorance is even more costly!

01-24-2011, 09:02 AM	#24
Lewis Our off road vehicle Drives: 2009 Yaris 3dr Join Date: Apr 2009 Location: NJ Posts: 198	Realistically the Japanese may have a point. Most Americans would never accept the Yaris as a family car and therefore would be unwilling to pay a family car price for what a Euro spec Yaris would cost. So we get the cheap decontented one. All the manufacturers seem to have concluded that about the USA market- look at the new "improved" $15,000 Jetta. It may well take the same $9/gallon gas (which we all hope is well into the future) to get people over here to pay $20,000 for a nicely equipped diesel Yaris. Even Mini which seems to be able to command those kind of prices for a small car hasn't brought over their diesel model. I think we can all thank Oldsmobile for ruining the reputation of diesel car engines here in the USA. Most Americans probably think diesel engines are inferior so why pay more for something that they think is worse? Education is expensive but ignorance is even more costly! Last edited by Lewis; 01-24-2011 at 09:16 AM.

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